Eh, this ad doesn't seem so bad to me. Yes, it's a little gimmicky but the woman is Molly Burke, a famous YouTube who has RP.

Uh, what exactly is wrong with this ad? It treats the blind person with respect. It doesn't need audio description, so appeals to blind consumers as well as sighted ones, thus respecting the population they're using in the ad. Compare the many ads that exploit blind people for sympathy (I'm especially thinking of that Samsung ad we had during the superbowl). This ad leaves viewers with the overall impression that blind people can be youtube product reviewers, and might bring unique talents to that field. If Molly manages to sell some body wash while raising awareness, good for her. That's her job, after all. Don't we want blind people portrayed as desirable and competent workers, at whatever work they choose to do? Far better than showing us as poor unfortunates who need charity. I have no vision at all, so maybe the on-screen visuals gave an impression I missed? I'd be interested in someone like /u/KillerLag or /u/claudettemonet chiming in here.

I'm the first one to criticize crappy, exploitative advertising when I encounter it, as anyone who's spent much time here knows. But let's try not to just reflexively criticize advertising involving blind people, without clearly thought out reasons!

Unless someone can explain to me something I missed, I'd go as far as saying that Dove should be commended for doing a pretty good job. Heck, even the $1 for the product is pretty accessible. Most of the images are correctly labeled. All of the expanding sections are correctly marked up as headings, making it easy to find product information like size and ingredients. If I lived in the US, and wanted to buy foaming body wash (neither of these things are true), it seems like I could easily find out where it's sold or make a purchase. I can't say as much for competitors websites.

edit: while watching it again, trying to find anything at all to criticize, I noticed and appreciated the way the reviewer makes clear she's just more in-tune with her sense of touch. It would have been a cheap and easy cop-out for Dove to portray her as having super senses, like so many TV shows and movies show blind people do. A super blind woman might have made for better marketing for them, but I'm glad they didn't go that way, instead deciding to present a more accurate version of reality.

edit 2: Finally found something to criticize! I'd never heard of the presenter, and wish they had included a link to her channel, so she'd get a little more promotion along with the product. For the curious, here $1 is. There we go, I have a reason to be mildly annoyed by Dove now. That feels better! :-)

Thought this would be a video where a blind person gets shitted on or attacked by a bird. Disappoint