Fill out the surveys when you get them. They’re randomly sent to Starbucks rewards members via email - frequent customers tend to get them around once a month. They may go to your spam or your promotions folder. Our customer connection score, which is the metric that matters most aside from speed, is the percent of survey respondents who give a 7 (the highest) to “the baristas made an effort to get to know me.” A 6 or lower is functionally equal to 1. You can also leave comments on the survey that will be seen by the manager, who may choose to share them with the team.

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