My store is trying to increase its customer connection score. How do you feel about the survey question “Did your Starbucks barista get to know you?”
I’m a morning shift supervisor at a busy store and I’m looking for ways to increase that score but also remain within our stores OTW expectations.
We are encouraged to loudly greet every customer as they walk through the door, but that feels very Bath & Body Works rather than the Starbucks experience. Plus that doesn’t address the “get to know you” question.
What does your store do? What has worked and what hasn’t?
SmittyComic13 points9m ago
we just broke 80%
takes everyone at the store going along with the focus.
smile, ask a question of the day. greet, say goodbye, sample.
after you beat most stores on the west coast they didn't give a flying crap what wait times where.
Desperate_Quail491 [OP]8 points9m ago
First of all, congrats on going over 80%! That’s incredible!
We are currently sitting at 43% and I really want to help our score go up. Having a question of the day is a great idea!
SmittyComic3 points9m ago
not every customer might want interaction, but as long as you offer it to them you're giving them the choice to join in or not.
in the long run you'll watch the score start to rise and people's interest in what your asking for the day starts to really start to pick up.
56peas7 points9m ago
question of the day??? that’s so good
SmittyComic5 points9m ago
what is your fave \_\_\_\_\_\_?
it opens up interactions and you build connection quickly.
Comfortable-Plane9446 points9m ago
Look, I like working cafe/mobile because I like getting to know the regs. When I’m first getting to know then. I ask them a general question like how was your weekend? And then the next time I see them I ask them about a detail they gave me. That helps build your cc
redditer98704 points9m ago
All it literally takes is putting straws behind the counter and asking them if they want one then people feel “like they got to know me” its work great at my store. Were #1 in our district for customer connections. Also greeting those people by name that you actually know. It makes those that aren’t regulars feel like they should be
h2otower3 points9m ago
Okay I love working at starbucks mainly because of the great relationships with co workers and customers.
Its corporate stuff like this customer score thing that makes life crazy here!!
I have found that my paycheck is the exact same amount no matter what the customer connection score is!!! Or speed of service.
Who benefits from the random scores? Manager? DM? Some corporate desk jockey who has never worked as a barista?
Desperate_Quail491 [OP]1 points9m ago
I definitely get what you're saying. To be fair, every service job has this type of survey. I believe what commonly goes wrong most of the time is the questions and how the answers are weighted. I think the questions should be slightly modified depending on what time the customer comes in. Obviously we can't spent 5 minutes learning the names of all 7 of a customer's cats during peak. "Did the barista get to know you?" is an odd question to ask our peak customers.
Spazthaniel3 points9m ago
When I’m on order, window and cafe bar I always interact and try to keep engaged. Sometimes we do jokes in drive thru and I also sometimes do questions of the day when on bar for anyone waiting on handoff! If it’s not busy and a customer is sitting I’ll bring their food to them.
Desperate_Quail491 [OP]1 points9m ago
Hey everyone! Thank you so much for your answers and prespectives to this.
I'm hoping I can bring some of these ideas to my store and improve this score!
lukewance210 points9m ago
have all your partners mobile order and then refund then and at lest a few of them will receive the survey
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