All launches usually come with new-ish cups and the red velvet loaf usually comes with the pistachio sauce n all that

There is always a winter launch the first week of the new year. Holiday decorations come down, red aprons go away, and we get some new drinks, food, and cups, just like every other launch.

The red velvet loaf has come out with the winter launch for the past few years and will likely be back, but you can probably expect to see the full launch details on partner hub and the Store Resources app sometime soon after Thanksgiving.

Just popping in to say I'm SO excited for the Red Velvet Loaf to return

Holiday has 3 waves or chapters of merch and promos to get everyone excited till the end of december . Winter comes straight after holiday and it’s just like a normal launch. Honestly your best bet is to wait for stuff to get marked down as people quickly decide christmas is tacky as soon as december 26th. I know the swirl tumblers are gonna be marked down, the multipacks always get marked down, and the hot tumblers will literally last forever bc everyone usually wants the venti cold cups.

Holiday time is when starbucks puts a shiny penny in to make everything look nice so all the cute stuff comes out around this time so i don’t think the next launch is gonna out do this one retail wise. I get non stop calls about the jeweled and studded cups I just want everyone to be able to get them but some ppl are so greedy and upsell them online for way more than they paid for.

There is only one winter launch and it happens in January. Holiday launch was a few weeks ago but people call it winter launch for some reason and then call the real winter launch “winter 2”.

We’ve gotta red velvet loaf for the past few years, but don’t know if it will be back this year. Winter also comes with new cups.